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Connections

Web Services and Technology Analyzed by Edison Morais

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Translated from: Portuguese to English


Do not confuse Google with Google Buzz Wave

Soon, Google has announced and launched its new service, Google Buzz, to a much larger number of people. Strategy quite different from his other major release, Google Wave. Still, I feel that people are confusing these two services, believing that Buzz is the new Wave, or that it will replace the Wave did not work, etc.. Not so, this text and want to clarify some points in what I understood.

The Wave is not the Buzz

No Wave, Google showed a preview in advance generating hype and expectation, and the calls were released gradually strengthen this expectation. It turns out that the Wave itself is considered an innovative and ahead of its time, especially when most people are not accustomed even to edit a Wiki.

Google Wave is a tool for enhanced collaboration and real-time. It is very good to coordinate teams and projects, but not everyone has the need to use it. A professional person, for example, is satisfied with a program like Outlook. He has no work or with whom the company is it.

The Buzz is simpler and for all

The Buzz is a simple product, and unlike the Wave, not so innovative. Aggregators social networks already existed with FriendFeed and Cliqset, Google only managed to bring more fans to this form of sharing pushing this service within the e-mail. The integration between Gmail and Buzz is that it's getting confusing for some people, to the relationship what is public and private, when you mix social networking and email.

Motivations Google

Because Google has engaged in this service? Some guesses:

Google would just like your entire web browsing is going on within their servers. This would make it easier for him to measure the content they are most viewed and shared, and determine their relevance to organize the world's information, according to its mission. Google also had a social graph and comprehensive with Gmail and Google Reader. He was one of the largest social network larger than Facebook.

Making each participant Buzz register their social networks, ie the sources of inserted content, it can measure what each one is talking to many people and how many of them respond or click on the content. This relevance he can earn is already a gold mine for the results in real time that is both desired by a search engine.

The Buzz Google also encourages adherence to more services from its portfolio, as the Reader and Latitude.

The social content aggregation then appears to be the solution for real-time indexing and a response to the products that Google bought and did not work out as he tried to replace Jaiku Twitter and Picasa still trying to compete with Flickr.

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Wi-Fi is not on the menu, but is charged

A while ago, owners of some cafes had a brilliant idea: if they put their magazines to browse through our customers, people who are alone to distract while drinking your coffee and you are comfortable on board in reading, might even get a coffee or other something to eat. For the time passes and famine hit in the stomach.

Well, here are a few administrators, have misinterpreted the meaning of the following magazines and thinking, 'Wow, the comic cafes are a hit. I will start to sell. "- Sure, maybe he was also encouraged to combat the disappearance of a few magazines, but he ended up hurting their clients whole. Not only by failing to provide a service that was free, but also to generate loyalty for the well-being. Even if he does sell magazines often, the person would be free to take home its publication and no longer need to ask for coffee to finish reading the story. The owner of the establishment has ceased to be just as attractive an environment pleasant for a loyal customer for a coffee and started to have a source of supplementary income the sale of magazines that compete with any newsstand - and not loyal at all.

This same kind of greedy behavior of managers is repeated in cafes, bars and restaurants. Instead of providing Internet Wi-Fi as a free service, they start charging - by inhibiting the number of potential customers willing to use the service.

They simply ignore the fact that the longer the client is navigating freely in the establishment, more hunger and thirst he will have the possibility to make an appointment with someone at that location increases.

Perhaps these managers are afraid that just as there are those who pilfered the magazine, begins to attend a staff just to use the site as a free Internet café. Maybe not yet realized that this possibility is advantageous because these people tend to be ashamed in the face and navigate quickly with a goal in mind, like checking e-mail. And when she leaves, unlike sumida magazine, the Internet is still there. If the navigation is interesting, and "bicão" linger, hunger and thirst to come, and we have a new customer won.

Some maxims of marketing does not fail, but seem not to be put into practice: long-term profit is satisfied customer.

It is changing a little change of audience that perhaps has not been realized. When the Wi-Fi became popular and began to appear hotspots in commercial establishments, they were paid more for those who would use were the most wealthy executives with their laptops. Now the new generation of phones already can surf the mobile Internet - ie the user of public Wi-Fi becomes larger, younger and not so wealthy and financially for years.

Increasingly, charge for internet Wi-Fi will be as absurd as to charge (directly) by using the bathroom or napkin use.

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Evernote organizes your life in any screen

When you are on your computer or phone and must make a note or save information in a site, what do you do? Writes in an e-mail to yourself? Leave as a draft e-mail? Open a notepad and save to a pen-drive?

I will not say that these solutions are not useful to remember information from one point, but if you need to adopt a routine reminder that they are of a particular subject, the effectiveness of adopting these techniques should be analogous to leaving several pieces of paper around. To put it all together, will be a headache. That's why I use and recommend Evernote.

Evernote

Evernote, as the logo implies, would be his remarkable memory for all that you need or want to save. Allows in one account have multiple notebooks and organize each annotation tags, facilitating the organization. You have the option to create a notebook or pad site, on a single computer, or one that is synchronized with the online service and other computers that you have the program installed. Thus the advantages of using the Evernote instead of a draft e-mail or notebook, Evernote is that the information is multimedia and multiplatform.

Multiplatform

You can have quick access to your notes in one software is you Windows User or Mac All the new notes and changes are synchronized with the server. So you always have the latest amended version of that note.

If you have Linux or are on a computer without the software installed, you can access via their Web annotations to insert new web interface too.

Until the phone you can add notes and consult saved. The mobile tool is the most complete application for iphone, on the User, but if you are a User who has not phone mobile application Evernote, you can use the Twitter integration with Evernote.

Evernote está em todas as telas possíveis de uso cotidiano.

Evernote is at all possible displays of everyday use.

Multimedia

You are mistaken if you think the notes need to be in text. You can add content in image, audio (by the application of the iphone and ipod touch) and even attach files as PDFs and office documents. By design space for handwriting can add.

The most amazing thing is that the images of the notes are passed in an OCR, or the text within images can be searched. So, if you took a picture of a business card and uploaded the images to Evernote, you can search the name on the card and redeem the image that will display the phone numbers and address.

Watch this video showing the Evernote in practice:

I recommend a visit to the site of the service, there are tips on how to use the resources to record and organize a variety of information that is on the Internet. For example, if you want to decorate an apartment, you can collect and display in one "notebook" mobile with different design, prices in shops, business card service providers, etc..

Even in the free version, there is no space limit mass storage ...

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Shortened URL threaten the health of the Web?

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For a healthy browsing the web and within a desired logic, it is necessary to use links. The Hypertext is the basis of cyberculture and is the next degree of interaction with a web page.

With the need arise services shortening the URL, the most popular use is made on Twitter, where the number of characters is precise and precious. The print media also saw the usefulness of short URLs for easy layout and life of the reader who wants to access the address printed.

It turns out that these services shortening URLs adds a (server) that is intermediate redirection URL entered for the final. This server is usually different from one where the page is hosted. That is, if the server bit.ly Tinyurl.com or stop working, or just companies that choose to maintain close (as the service Tr.im threatened), all links of this service no longer work. This is very damaging to Web information displayed, now denied to the User.

Another problem with the URLs short is that the destination address is concealed with arbitrary code, a masking that can facilitate spammers, phishers and malware spread. The address www.sitedanoso.ru / archive / malware.exe can turn a harmless http://bit.ly/5k83

With the popularity of this type of service, new providers emerge, some very bizarre. What with the variety and competition, the chance to close one of them is high. I have seen boards with tutorials for each one created its own service to shorten URLs with your own domain. If each person does this, the problem only gets worse: both on the spread of malware such as ensuring the operation of the server and domain hired.

I do not hate the URLs short, just think we need to focus on reliable service and to plan emergency measures if the service out of the air. Using the services of shortening of URLs known as bit.ly, you can prevent from phishing extensions for Firefox that show the original URL.

O TweetDeck também mostra a URL de destino

The TweetDeck also shows the destination URL

O TweetDeck também mostra a URL de destino

I am also in favor of Web services known as Flickr and Wordpress that are producing their own short URLs. This already makes it easy to know who clicks what is the URL (eg a URL http://flic.kr/xpto will take you to a photo), prevents phishing, because only pages of the service to gain that URL and if the server goes down, probably the original service also left.

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Video at 360 degrees

Imagine a camera 360 as used in Google Street View, but instead of recording pictures, record videos.

It is a feeling of presence and control in place very nice. Can you feel the weather environment. (This is not to get a little dizzy with much movement)

Via

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The cell that used for everything except to talk

That phone is becoming a Swiss army knife of functions is already fact. Apparatus where convergence is most visible - he can retire with the clock, the desperate, camera and portable video game. That the most popular models, as smartphones have become unnecessary to purchase a GPS and a pocket TV.

Voice recorder and calculator are among many other functions that call the phone is almost overlook the device. The proof is in the entry of G1 shows that even in the Brazilian cities that have no cell phone signal, the device is useful and is widely used by people for fun and utility of the functions already mentioned.

Only even in Brazil, the technology of mobile phone before the signal arrives.

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Details on Weather Forecast

The weather, even with all the technological advances, still meets with failure in the weather, but we have an acceptable level that allows us to plan an outdoor walking or a short trip.

What I find cool is that now there is a concern in the way weather information is transmitted.

The first example is just to the guy that is simplistic or quick response, short and thick. Do not want to waste time with information such as atmospheric pressure and wind speed (maybe he does not know what to do with this information). He just wants to know if it will rain or not. This same question may be what makes you remember the URL: www.seraquevaichover.com.br

será que vai chover?

will it rain?

The site design is also nice and simple answer iBAM a good experience, winning with the help of the URL (which need not be short to be easy to remember) a User for future reference.

Another case that I found interesting is the portal time now. It has the distinctive design. It is still one of those portals full of meteorological information, so it took me a while to find the information they deserve to be included here.

To begin it is observed that the portal details the information point for each day have a forecast of the morning, afternoon, evening and night.

Basta clicar no botão detalhar para ver as alterações do clima por período do dia

Just click the Details button to see the climate change by time of day

But the information they have added and that makes the site interesting, is the tab indices, they created several meters for everyday items that depend on the time from a barbecue, the iron in the hair of women and even those suffering from arthritis.

They were able to meet the time now technical information such as weather and humidity led to the same weather conditions that lay visiting seráquevaichover on simple criteria such as Good, Good, Fair and Poor.

Informações metereológicas aplicadas nos problemas cotidianos

Weather information applied in everyday problems

It is good to know that we have weather information on levels simplistic and detailed, but always worrying about the User.

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And creative alternative uses for the camera

Camera, do not leave home without it. In addition to never miss a moment that would yield a single photo (unless you forget to charge the batteries), there are alternative uses identified by the very interesting site Photojojo (in English).

Taking your camera is digital, so your photos can be viewed and deleted without stress or injury, sometimes it is easier and faster to take a picture of where you stopped the car to write down the code of the place, or time to note the model of printer cartridges when buying new shooting boards to get the phone numbers instead of note while driving.

Leve para a loja os números dos cartuchos da impressora sem papel

Take it to the store the numbers of the cartridges from the printer without paper

Of course, if your phone has camera, their concerns are minor, but still, if you press a digital camera (ie without the phone together), you can take pictures of short texts, such as instructions for a map that would save a Print discarded after use. (Some cameras, like the night mode, have a specific text.)

When there is a pen and paper or when the specifications are many and better explained visually, a picture is way more practical.

The Photojojo increased with the two tips 10 of the original site.

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Create links to sections of YouTube videos

This simple tip that I learned, but very useful when you want to prove something or make a point using a video that is on Youtube, but if this video is too long, the person can be distracted when I watch the video at the beginning and not PLEASE NOTE pay as you demonstrate.

To do this simply add the url of the youtube video with # t = 05m12s (for 5 minutes and 12 seconds).

So, I'll use the example of a video demonstration of the Pre Palm, the smartphone that promises to be a formidable rival to the iPhone with Multi-touch screen and synergy between local applications and web service (Facabook, Wikipedia, Google Maps, etc. .). The problem is that the demo track takes more than 26 minutes and just want to show the last resort is to seek intelligent operating system. As I watched the entire video, I know he is in 21 minutes and 38 seconds, so the url for the link should be:

http://www.youtube.com/watch?v=R33Lc8cOXRs # t = 21m38s

Note: Remember to always use 2 digits for minutes and seconds.

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Translation RSS Feeds - The web speaks your language

A falha é quase inseparável da tradução

Failure is almost inseparable from the translation. | Flagrante Jason Swaby

Currently we have the Internet's largest source of content that humanity has ever dreamed. Content will only be unavailable if your connection has a content filter (to be placed on his head or a head of state) or if the page is in a language that you are not familiar.

In the case of language, just look at Wikipedia to see how it helps to know English. While not come in the 500 thousand articles in Portuguese, English has become the 2.5 million. Not to mention that many times they look the same Wikipedia article in English and Portuguese, the difference in size and depth of the articles is overwhelming, just take the example of articles on the constitution in Portuguese and English.

Fortunately the problem of language is being gradually undermined. Machine translation systems have been developed since the days of Altavista, knowing that this would be a drag of communication on the Internet. Altavista Babelfish created, one who is a fan of the Hitchhikers Guide To the Galaxy will understand the name, more than appropriate.

Google designed its system of translation, but was still limping and unreliable as the Babelfish, but that story recently won. At each day he is getting more accurate. That's because Google has opened the wrong translations to suggestions for correction, and statistically, the system learns from mistakes and validated the items.

The evolution of the translation system has allowed it to incorporate other services such as Google Reader and so have the feeds from a site I English, Spanish or Japanese in your language.

But if you use another feed reader, rest assured, you can also use the translation of feeds with Mloovi a service to have feeds translated by Google Translate into any feed reader, whether in Bloglines, Netvibes or in a reader Feeds desktop. Just put the URL of the feed or site that uses feeds and it generates another address to add in your favorite reader.

Image representing Mloovi as depicted in Crunc...
Image CrunchBase

For a fan of manga without knowledge of Japanese writing, for example, with this feature you only need to have reference sites or blogs on the subject and the latest news fresquinhas of them will be delivered in the comfort of your feed reader, along with news on their local language.

Remember that the translations, although much better still not perfect, and the result is better the more popular are the languages used for translation, so it is expected that a translation English> Portuguese give better results than a Bulgarian> Portuguese. Anyway, the translation is already used to get an idea of the central theme of the news, and only then make a more detailed search on the subject site in your language to learn more.

Tip: Another use that you can do is put the Mloovi your own feed in service and a link to international visitors visit your site in their language. For example:

Read Connections em Português

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